News, News & Insights 23 Jan 2017 Why research is as important as ever for your brand: a few minutes with Sue LaRue, SMZ Director of Strategy and Insights Few people are as enthusiastic about their work as our own Director of Strategy and Insights, Sue LaRue. Golden Retriever… smz-blog No Comments
News, News & Insights 16 Jan 2017 You need not be a brilliant brainiac to enjoy brainstorming Our SMZ process is “Listen. Think. Do.” No need to come up with the perfect idea instantly, it’s important to… smz-blog No Comments
News, News & Insights 03 Jan 2017 Trust Building by Brands Helps Customers Stay Loyal Trust comes into play in a lot of different ways in our day-to-day lives. We trust our friends and family… smz-blog No Comments
News, News & Insights 05 Dec 2016 Digital Marketing = Instant Results … Hold on, not so fast! “The campaign launched yesterday” “Ok, what’s our ROI?” Sound familiar? Our current world of digital has brought wonderful and powerful… smz-blog No Comments
News, News & Insights 17 Nov 2016 SMZ welcomes Sam Healy Meet our newest addition to the SMZ family, copywriter Sam Healy. Here's a little about Sam: "In third grade I wanted to be a professional baseball player and my teacher… smz-blog No Comments
News, News & Insights 18 Oct 2016 Content Discontent Like me, I'm gathering you're in a fair number of meetings talking about content. Does much of what you come… smz-blog 1 Comment
News, News & Insights 28 Sep 2016 Listen Our mantra, mission and approach to marketing at SMZ, on the surface, is pretty simple: Listen. Think. Do. It’s instinctual,… smz-blog No Comments
News, News & Insights 20 Sep 2016 SMZ Wins the Lottery The State of Michigan has awarded the marketing and advertising services Contract for the Michigan Lottery to SMZ, following an… smz-blog No Comments
News, News & Insights 12 Sep 2016 It takes time to become timeless: long-running ad campaigns “Timeless” covers many subjects. There is timeless fashion: think pencil skirts and penny loafers. There are timeless home furnishings: monogrammed… smz-blog No Comments
News, News & Insights 06 Sep 2016 How to Land That Coveted Advertising Internship Lately, the only tips people share are how to catch Pokémon. So here are some helpful hints on something that… smz-blog No Comments