We Are a Full-Service Advertising Agency

Your brand deserves a partner who can deliver winning ideas.
For nearly a century, SMZ has continually crafted ideas that drive breakthrough results.

Case Studies

What We Do

Great advertising sparks action. A great agency sparks growth.
At SMZ, we’re a full-service team with one goal—elevating your brand with purpose, passion, and impact.

Research + Strategy

Our strategists dig into real-time insights to make every move smarter, sharper, and more impactful.

     Brand Positioning
     Qual & Quant Research
     Audience Segmentation and Targeting
     Competitive Landscape Analysis
     Industry Trend Reports + Forecasting
     Brand Perception & Sentiment Analysis
     Persona Development
     Brand Planning + Positioning: Refresh to Rebranding
     Creative Concept Testing

Creative

Creative isn’t just eye candy and catchy lines—it’s about cutting through the noise and actually hitting a nerve.

     Integrated Campaign Strategy
     Art Direction
     Copywriting
     Social Content
     Website Design
     Logo & Brand Identity Systems
     Brand Identity

Media Services

Nailing the right media mix takes smarts, strategy, experience and the right tools—we’ve got all that, and more.

     Audience Research
     Media Strategy, Planning + Buying – Digital and Linear
     Custom Audience Development + Activation
     Predictive Modeling
     Influencer Strategy + Management
     In-House Programmatic
     Real-Time Optimization
     Custom Reporting + Dashboards
     Measurement + Insights

Production

Our in-house crew knows film, audio and print inside out—and they’re here to help bring your brand to life, your way.

     Brand Positioning
     Video – short + long form
     Audio – radio + streaming
     Editing
     Digital ads
     Out-of-Home
     Print – Collateral Capabilities
     Displays – Exhibits, POP, POS Solutions
     Direct Mail

Not Clients. Partners.

We’re proud to partner with these BELOVED BRANDS:

Here is some of our Recent Experience: