We Are a Full-Service Advertising Agency
Your brand deserves a partner who can deliver winning ideas.
For nearly a century, SMZ has continually crafted ideas that drive breakthrough results.
Case Studies
What We Do
Great advertising sparks action. A great agency sparks growth.
At SMZ, we’re a full-service team with one goal—elevating your brand with purpose, passion, and impact.
Research + Strategy
Our strategists dig into real-time insights to make every move smarter, sharper, and more impactful.
Brand Positioning
Qual & Quant Research
Audience Segmentation and Targeting
Competitive Landscape Analysis
Industry Trend Reports + Forecasting
Brand Perception & Sentiment Analysis
Persona Development
Brand Planning + Positioning: Refresh to Rebranding
Creative Concept Testing
Creative
Creative isn’t just eye candy and catchy lines—it’s about cutting through the noise and actually hitting a nerve.
Integrated Campaign Strategy
Art Direction
Copywriting
Social Content
Website Design
Logo & Brand Identity Systems
Brand Identity
Media Services
Nailing the right media mix takes smarts, strategy, experience and the right tools—we’ve got all that, and more.
Audience Research
Media Strategy, Planning + Buying – Digital and Linear
Custom Audience Development + Activation
Predictive Modeling
Influencer Strategy + Management
In-House Programmatic
Real-Time Optimization
Custom Reporting + Dashboards
Measurement + Insights
Production
Our in-house crew knows film, audio and print inside out—and they’re here to help bring your brand to life, your way.
Brand Positioning
Video – short + long form
Audio – radio + streaming
Editing
Digital ads
Out-of-Home
Print – Collateral Capabilities
Displays – Exhibits, POP, POS Solutions
Direct Mail
Not Clients. Partners.
We’re proud to partner with these BELOVED BRANDS:
Here is some of our Recent Experience:
