News, News & Insights 25 May 2012 TV-based content is still king – Terri Peirce, Director of Media Buying‘Tis the season when all of the networks are flaunting their new and improved fall schedules, parading stars to major advertisers in an effort… smz-blog No Comments
News, News & Insights 23 May 2012 There’s a whole world out there! – Mary Bridget Gielow, VP/Management Supervisor Remember the movie Groundhog Day, where Bill Murray’s character wakes up to the same day, every day? There are people who live “Groundhog Day”… smz-blog 3 Comments
News, News & Insights 15 May 2012 Go ahead, spoil me. It’ll make you happy. – Webster Michelson, Agency Pooch (as dictated to Ann McGee, SVP/General Manager)It’s estimated that Americans will spend $52.87 billion on pet products and services in 2012. That’s billion with a… smz-blog No Comments
News, News & Insights 09 May 2012 Addicted to Costco – John Gielow, Director of Digital Strategy For me it all started with my first child. The sticker shock for baby formula sent me looking elsewhere than my local grocery store. … smz-blog 4 Comments
News, News & Insights 07 May 2012 Stretching the Truth – Gary Wolfson, Chief Creative Officer I’ve noticed a disturbing trend among small agencies’ websites these days. It’s the male equivalent of stuffing a sock down your pants. Or to… smz-blog 1 Comment