News, News & Insights 28 Mar 2012 Sports Marketing 101: Get a Tebow [youtube – Zak DeHondt, Art Director When Tim Tebow was drafted in 2010, he set an NFL record for jersey sales by an NFL draftee. Even when he was a… smz-blog No Comments
News, News & Insights 26 Mar 2012 Mad Men Before Mad Men — Jamie Michelson, President With all of the hype and build up after a 17 month hiatus Mad Men returns to AMC on Sunday evening. John Hamm who plays Don Draper… smz-blog No Comments
News, News & Insights 21 Mar 2012 Brilliant Risks – Ann McGee, Senior Vice President, General Manager Brilliant ideas are fun to market but inevitably require some risk taking. The family that turned an old psychiatric hospital in West… smz-blog No Comments
News, News & Insights 12 Mar 2012 Comedy is translation - Trish Cowan, Copy Writer “Every act of communication is an act of translation.” —Gregory Rabassa I ran across this video on TED.com. This guy, Chris Bliss, talked about how… smz-blog No Comments