September 18, 2013 smz-blog

Wright & Filippis Engages with Michigan Firms to Boost Profile as it Enters 70th Year of Service

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Rochester Hills, MI – September 2013 – Wright & Filippis announced today that it has partnered with Lambert, Edwards & Associates and SMZ Advertising, Inc. to begin a media and marketing campaign.

Lambert, Edwards & Associates (LE&A), a public relations and investor relations agency and SMZ Advertising, Inc. will work together to develop and create a comprehensive campaign that includes radio spots, a research study, website redevelopment, and internal and external communications, including newly designed brochures, newsletters, signage, videos, etc.

“We’re excited about this new partnership,” said AJ Filippis, president, Wright & Filippis. “It’s no secret that there has been some recent challenges and changes here at Wright & Filippis, but we are committed to continuing our long legacy of being ‘the first to serve, first to care’ for those most in need.”

“We will be celebrating our 70th Anniversary next year. We couldn’t think of a better time to work with Lambert, Edwards & Associates and SMZ to showcase our rich history and highlight our bright future,” Filippis added.

Lambert, Edwards & Associates (LE&A) has grown rapidly in its 15 year history to become a top 60 public relations agency nationally and a top 10 public relations firm in the Midwest.  Established in 1929, SMZ Advertising, Inc. provides full-service advertising and integrated marketing communications for a variety of national, regional and local accounts.

About Wright & Filippis

Wright & Filippis is a Michigan-based healthcare company specializing in prosthetics, orthotics, respiratory care services, and home medical equipment and supplies.  Founded in 1944, Wright & Filippis is the state’s largest full-service home healthcare provider with 36 state-wide offices. For more information, visit www.FirstToServe.com or www.AmpuTeam.com.

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