Jamie Michelson, president of SMZ (Simons Michelson Zieve Advertising Inc.), announced the hiring of Lauren Cavanagh at the Troy-based agency.
Lauren has joined SMZ as an account manager, working on the Michigan Lottery, Detroit Red Wings, Bagger Dave’s and Taubman accounts. She is a graduate ofWayne State University, where she studied business administration. Lauren started her advertising career at The Yaffe Group, where she was an account executive working with furniture retail clients. Following her tenure at Yaffe, Lauren spent a few months with CBS Radio, and for the past two years, she has been a director of business development at ePrize.
Lauren has many passions, and outside of work she is quite active. She is a founding and board member of the Detroit Passport to the Arts (www.dp2a.org), participates in local community theater and is a member of Stagecrafters in Royal Oak. She also blogs in the Huffington Post.
Simons Michelson Zieve Inc., in its 84th year, is a full-service, retail-focused advertising agency. We approach every challenge from new business to current clients including the Michigan Lottery, Detroit Tigers, The Taubman Company, Detroit Red Wings, Bagger Dave’s Burger Tavern, Detroit Metro Convention &Visitor’s Bureau, MCUL and Michigan Dental Association with the simple motto, “Listen. Think. Do.” For more information, visit www.smz.com.