September 17, 2013 smz-blog

SMZ broadens its health care credentials with new hires


Troy, MI – Troy, Mich. (September 17, 2013) — Jamie Michelson, president of SMZ (Simons Michelson Zieve Advertising Inc.), announced today the addition of two former Tango Associates executives, Delynn Meyer and Rich Williams.

Williams and Meyer bring several new clients into SMZ including Botsford Hospital, Community EMS and Wanda Automotive Paints; a division of Akzo Nobel.  The duo have extensive marketing and health industry experience, having worked with U of M Health System, Oakwood Healthcare System, Trinity Health, DMC, Hurley Hospital and the Michigan Department of Community Health.

“I’m tremendously excited to not just welcome Delynn and Rich to the agency but to welcome their valued client relationships, as well,” said Michelson. “The addition of Botsford Hospital to the agency’s roster broadens our strategic and creative capabilities in the highly-competitive healthcare category.”

About SMZ

Simons Michelson Zieve Inc., in its 84th year, is an advertising agency entrusted to create ideas for clients that people like and that people care about. We approach every challenge from new business to current clients including the Michigan Lottery, Detroit Tigers, Taubman Centers, Detroit Red Wings, SVS Vision, Bagger Dave’s Legendary Burger Tavern and Michigan Dental Association with the simple motto, “Listen. Think. Do.” For more information, visit

Comment (1)

  1. Patrick McCauley

    Congratulations and Best Wishes on your new professional affiliation. SMZ is getting a Gem.

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